PORTER NOVELLI AUSTRALIA

We shape your story and make it count.

WE SHAPE YOUR STORY AND MAKE IT COUNT.

For every client, we create positive change.

For every client, we create positive change.

We work with corporations, governments and not-for-profits to build attention, influence behaviour, enhance reputation and mitigate risk.

We shape your story with evidence and we commit to strategy first. We listen and ask questions before we offer counsel.

We make our work count in a way that can be measured by its positive impact on your organisation.

We do this by delivering creative and meaningful marketing and communications campaigns, and reputation management and stakeholder advocacy programs that build trust and shift opinions.

Our team of curious people are experts in shaping your story to deliver social benefit, now and for the long term.

We actively shape each of their stories, with strong professional development, career pathways and an inclusive culture.

Together, we commit. We do what we say we will do. And that counts.

ARJ
GANESHALINGAM

Chief Operating Officer

Arj joined Porter Novelli in 2009 and has delivered award-winning integrated, large-scale communication programs for government and organisations in education, retail, property and consumer technology over many years.

He is also skilled at preparing spokespeople for profile-building opportunities and is often called upon to manage highly-sensitive issues for organisations, including major cyber incidents.

Arj also oversees communications for the Clemenger Group and leads the Clemenger Consulting Graduate Program, a rotation-based program that is unique in the marketing and communications industry.

Calum
Easton

Digital & Social Lead

Calum has over 14 years’ experience in social and digital strategy with agencies in the UK and Australia.

He has led social media strategy for international and Australian brands including Nissan, ANZ, Vegemite, Origin Energy, Hungry Jack’s, SATC and Lavazza.

Calum’s passion in this space led to him launching his own social media network, Cheer Me, in 2021 after winning government funding.

JESSICA
Gomes

Technology Sector Lead

Jessica joined Porter Novelli in 2016, bringing more than a decade of communications experience across the technology and B2B markets.

Representing leading Australian companies and multinational enterprises across the ANZ and APAC regions, she is skilled at navigating highly regulated business environments and managing multiple stakeholders across geographies and disciplines.

Her curiosity and tenacity allow her to seek out new ways of tackling communication challenges to help drive business success.

Madeleine
Hanley

Media & Content Lead

Madeleine has over a decade of experience working for Australia’s biggest brands. She is passionate about creative and insights-driven strategy, developing impactful and integrated campaigns that challenges conventional thinking.

She has a clear vision about how to elevate brands through exciting storytelling and has led multi-platform campaigns for a broad consumer and corporate portfolio across FMCG, travel, technology, retail, automotive and hospitality.

Madeleine has extensive experience working across marketing disciplines including social, content and digital media, putting earned attention at the core of every campaign.

Madison
West

Client Partner

Madi joined Porter Novelli in 2018 and has since been crucial in building the firm’s work in Aboriginal Affairs, alongside her experience in both the government and health sectors.

As the Aboriginal Affairs lead, Madi has spent her time with the agency supporting Victoria through its Treaty and truth processes which has required strong leadership of large-scale integrated communications campaigns.

Madi prides herself on reaching the unreachable and delivering strategic outcomes for our clients.

PATRICK
MCCLELLAND

Managing Partner

Patrick is Porter Novelli’s stakeholder engagement specialist with 15 years of consulting experience across the agribusiness, health, Government, environment, and energy sectors.
A media and politics devotee, Patrick has a knack for connecting the dots between stories and stakeholders, creating meaningful relationships for his clients.

His knowledge and passion for agriculture and rural communities is built upon his deep family roots in grain and livestock farming in northwest Victoria. This enabled him to establish a specialist team of consultants who offer an unmatched working knowledge of agricultural industries and a network of engaged stakeholders across Australia.

RHYS
RYAN

Chief Executive Officer

Rhys has led reputation programs for global giants and emerging start-ups for 20 years in Australia and the United States.

Rhys finds the singular story for companies to communicate their purpose, to help them do well – and do good.

Following an early stint as a broadcast journalist, Rhys moved into strategic communications where he has held leadership roles in consulting companies, and has spent the last two decades focused creating a great place to work for our people.

ARJ
GANESHALINGAM

Chief Operating Officer

Arj joined Porter Novelli in 2009 and has delivered award-winning integrated, large-scale communication programs for government and organisations in education, retail, property and consumer technology over many years.

He is also skilled at preparing spokespeople for profile-building opportunities and is often called upon to manage highly-sensitive issues for organisations, including major cyber incidents.

Arj also oversees communications for the Clemenger Group and leads the Clemenger Consulting Graduate Program, a rotation-based program that is unique in the marketing and communications industry.

Calum
Easton

Digital & Social Lead

Calum has over 14 years’ experience in social and digital strategy with agencies in the UK and Australia.

He has led social media strategy for international and Australian brands including Nissan, ANZ, Vegemite, Origin Energy, Hungry Jack’s, SATC and Lavazza.

Calum’s passion in this space led to him launching his own social media network, Cheer Me, in 2021 after winning government funding.

JESSICA
Gomes

Technology Sector Lead

Jessica joined Porter Novelli in 2016, bringing more than a decade of communications experience across the technology and B2B markets.

Representing leading Australian companies and multinational enterprises across the ANZ and APAC regions, she is skilled at navigating highly regulated business environments and managing multiple stakeholders across geographies and disciplines.

Her curiosity and tenacity allow her to seek out new ways of tackling communication challenges to help drive business success.

Madeleine
Hanley

Media & Content Lead

Madeleine has over a decade of experience working for Australia’s biggest brands. She is passionate about creative and insights-driven strategy, developing impactful and integrated campaigns that challenges conventional thinking.

She has a clear vision about how to elevate brands through exciting storytelling and has led multi-platform campaigns for a broad consumer and corporate portfolio across FMCG, travel, technology, retail, automotive and hospitality.

Madeleine has extensive experience working across marketing disciplines including social, content and digital media, putting earned attention at the core of every campaign.

Madison
West

Client Partner

Madi joined Porter Novelli in 2018 and has since been crucial in building the firm’s work in Aboriginal Affairs, alongside her experience in both the government and health sectors.

As the Aboriginal Affairs lead, Madi has spent her time with the agency supporting Victoria through its Treaty and truth processes which has required strong leadership of large-scale integrated communications campaigns.

Madi prides herself on reaching the unreachable and delivering strategic outcomes for our clients.

PATRICK
MCCLELLAND

Managing Partner

Patrick is Porter Novelli’s stakeholder engagement specialist with 15 years of consulting experience across the agribusiness, health, Government, environment, and energy sectors.
A media and politics devotee, Patrick has a knack for connecting the dots between stories and stakeholders, creating meaningful relationships for his clients.

His knowledge and passion for agriculture and rural communities is built upon his deep family roots in grain and livestock farming in northwest Victoria. This enabled him to establish a specialist team of consultants who offer an unmatched working knowledge of agricultural industries and a network of engaged stakeholders across Australia.

RHYS
RYAN

Chief Executive Officer

Rhys has led reputation programs for global giants and emerging start-ups for 20 years in Australia and the United States.

Rhys finds the singular story for companies to communicate their purpose, to help them do well – and do good.

Following an early stint as a broadcast journalist, Rhys moved into strategic communications where he has held leadership roles in consulting companies, and has spent the last two decades focused creating a great place to work for our people.

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